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Free service monetization and need of different perspective have a lot in common. In my post 2 weeks ago I theorized about existence of free online services supporting themselves without advertisement income. Free service could create the need of existing service(s). Existing service can share % of profit generated by new demand with free service….

In conversation with my colleagues, we found ourselves discussing the intriguing world of free online services. The question that loomed large was simple yet complex: How do these services support themselves? How do they monetize what they offer? The first and most obvious answer that came to mind was advertisements. But let’s face it, we…